Williams-Sonoma owned furniture maker West Elm ventures into hotels. Does the move have legs?“Would you like to take your coffee table home with you today?” the front desk agent asks at check-out. Thanks, but I’ll pass. “The...
How to Sell Suites – Chapter 4. Who’s your real competition?In this fourth chapter, Starwood’s ex-Director of Revenue Strategy provides a framework to understand competitive forces for hotel...
Hotels & Online Travel Agencies (OTAs): Friends or Enemies? How about Frenemies!Two seemingly conflicting articles made their debut in two respected publications this week. First, Harriet Edleson of The New York Times...
How to sell Suites – Chapter 3. Why we need to find pregnant women from BrazilIn this third chapter of a nine-part series, Starwood Hotels & Resorts’ former Director of Revenue Strategy for North America, explains...