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How to Sell Suites – Chapter 2. Pretend you have a second General Manager
In this second post about selling suites in today’s environment, Starwood’s former Director of Revenue Strategy for North America, explains how to measure if you have a problem selling your suites. Ask any hotel General Manager (GM), Director of Sales & Marketing (DOSM) and Director of Revenue Management (DORM) about their suite sales and you’re likely to get some version of “we’d love to sell more suites!”. It’s not just a generic wishful statement, but in most cases, an adm
